Thinking Like a Business Owner
Master the core concepts of thinking like a business owner tailored specifically for the Roofing Contracting industry.
💡 Core Concepts & Executive Briefing
Understanding the Contractor Mindset
The Contractor Mindset is about embracing the '80% Standard' for effective leadership and operational scalability in the roofing and contracting world. For contractors, the idea is that if a crew member can complete a roofing task to 80% of your level of quality, you should feel confident delegating that responsibility. This mindset is vital for scaling your contracting business, allowing you to concentrate on strategic expansions, client relationships, and overall growth rather than getting caught up in every shingle installed.
#
Why the 80% Standard?
Pursuing perfect installations can hinder progress. When roofing company owners strive for complete perfection, they often end up micromanaging their crews, which stifles the ability to take on larger projects. Accepting 80% quality creates an empowered workforce, promotes productivity, and enables leaders to focus on landing bigger contracts.
Imagine a roofing company owner who insists on inspecting every single nail placement on a job. This obsession not only slows down project completion but also demotivates the crew. By trusting the team to perform at 80%, the owner can shift focus to securing new contracts and improving company reputation.
The Importance of Delegation
Delegation in roofing isn’t just about offloading work; it's about building a reliable team and fostering a sense of ownership among your crew. Effective delegation cultivates accountability, leading to smoother job sites and improved outcomes.
A project manager who delegates the responsibility of managing on-site safety protocols can concentrate on high-level project planning and risk assessment, leading to safer job sites and enhanced project quality.
The Role of Trust in Contracting Leadership
Trust is essential in the roofing and contracting fields. It promotes smoother operations and enhances team collaboration. When your crew feels trusted, they are more likely to take initiative, ensuring quicker and more efficient project completions.
In a family-operated roofing business, the trust established among family members can enhance communication and create a stronger, more effective crew.
Implementing the 80% Standard
1. Identify Tasks to Delegate: Create a list of tasks or roles that can be handled by team members at 80% effectiveness of your standard.
2. Empower Your Team: Equip crew members with the tools, authority, and resources they need to execute their tasks well.
3. Monitor and Adjust: Conduct regular reviews of job performance outcomes and provide constructive feedback to encourage ongoing improvement.
A roofing contractor delegates the inspection of shingle installation to a trusted foreman, enabling them to focus on expanding services and increasing job bids.
Conclusion
The Contractor Mindset centers around strategic delegation and trust within your labor force. By adopting the 80% Standard, roofing business owners can emphasize growth and innovation, setting the groundwork for a more dynamic and scalable operation in the contracting sector.
⚠️ The Industry Trap
**For instance, a roofing contractor insists on inspecting every individual shingle placement, leading to delays and missed deadlines, as crew members wait for approvals rather than working efficiently.**
📊 The Core KPI
🛑 The Bottleneck
**A foreman notices a small issue with the water drainage on a completed roofing job but hesitates to correct it without the owner's say-so, causing potential long-term problems and dissatisfaction for the homeowner.**
✅ Action Items
2. **Empower Team Leaders:** Assign responsibilities to crew leaders and equip them with the necessary tools to make decisions on-site.
3. **Establish Regular Check-Ins:** Set up routine site visits to offer feedback and assess job quality, promoting a culture of growth and development.
**For example, a roofing owner may empower their project supervisor to make on-site adjustments, allowing for enhanced project speed and quality while the owner focuses on strategic partnerships.**
What business owners say about us
I had the pleasure of meeting Jani last night when he made a presentation at Langley Elks.
Very knowledgeable and lots of information ...
I had a consultation session with Jani, and it was a great experience. He provided clear, practical strategies tailored to my business and shared valuable markting insignts. I appreciated his professionalism, knowledge, and honest advice.
I've been struggling with how to grow my voice-over business and Jani was able to show me a path past several roadblocks. Just one call and I have 3 ways I can improve my business today as well as a few specific research topics to look further into. Definitely recommend.
I highly recommend Modern Marks Business Consultants. I had a great telephone consultation with Jani covering ideas for customer growth. Building and implementing technology into the business for stream lining things that I am not as proficient at.
Thank you Jani I am excited to get started and implement the things we discussed.
Jacqueline Snider
Xtra Sharp by Jacqueline
Signed up for the Essential package with Modern Marks specifically to tighten up my sales process, and it’s made a real difference. Instead of feeling pushy or scripted, I now have a natural, step-by-step way to talk to potential customers that actually builds trust. We worked through common objections together — like pricing pushback — so I’m no longer caught off guard on calls. My close rate has noticeably improved, and I feel far more confident going into every conversation.
Beyond sales, Jani also helped me clean up my operations — we built simple checklists for the everyday tasks that used to only live in my head, which made it so much easier to stay organized and consistent. One-on-one sessions are practical and specific to my business, not generic advice. Thank you, Jani, for giving me the tools and the confidence to close deals the right way and run things more smoothly behind the scenes. Highly recommend if you want to stop guessing on sales calls. Thanks for everything, Jani!
I just had a phone call with Jani, and it was fantastic.
As someone in the renovation industry, I’ve always found it difficult to trust business coaches because it’s easy to assume they won’t fully understand the unique challenges of running a construction company. I’m really glad I gave Jani the opportunity.
Even without a construction background, Jani quickly identified gaps in my systems and processes, asked the right questions, and provided practical advice that gave me a much clearer path forward. His ability to understand my business and pinpoint areas for improvement was genuinely impressive.
If you’re looking for a business coach who can help you build better systems, improve operations, and scale your business with confidence, I wouldn’t hesitate to recommend Jani.
Ready to scale your Roofing Contracting business?
Start with a free 2-minute Business Health Audit — get your score and your #1 bottleneck, then book a free strategy call. Or pick a plan below.
📊 Take the Free Business Health Audit
